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Scaling Your MSP Business with Advanced Email Security Solutions

Written by Jeff Rezabek | Jul 26, 2024

Scaling your MSP business goes beyond merely expanding your client base—it's about elevating your service offerings to meet the evolving security demands of your clients. Advanced email security is a critical area that can significantly influence your growth. 

With phishing remaining one of the top threat vectors for breaches, enhancing email security measures is essential for safeguarding client data and maintaining trust. As phishing threats become increasingly sophisticated with the use of generative AI, incorporating robust email security solutions like IRONSCALES can help you better protect your clients, automate threat detection and response, and ultimately scale your business efficiently. 

Why MSPs are Moving Away from SEGs

The Need for Advanced Email Security

Cyber threats are growing at an alarming rate. Phishing schemes like Business Email Compromise (BEC), image-based attacks, genAI attacks, and other sophisticated email threats are becoming more common and complex to detect using traditional email security solutions. 

For MSPs, this escalating threat environment means robust email security is not just a value-added service—it's a necessity.

What to Look for in an Advanced Email Security Solution

Adaptive AI: Adaptive AI is essential for continuously improving threat detection capabilities. The AI should dynamically build detailed social graphs, analyze real-time behavior, and offer automated remediation to address threats swiftly. This ensures that the anti-phishing solution remains effective against evolving cyber threats. For MSPs, this means providing clients with the highest level of protection without requiring constant manual updates and interventions.

Flexible API: A flexible API is crucial for seamless integration with existing infrastructure. The solution should support compatibility with various systems, allowing for quick deployment and scalable support according to business needs. This integration enhances incident response workflows and simplifies the overall implementation process. For MSPs, a flexible API ensures that the ICES solution can be tailored to meet the specific needs of different clients, improving service efficiency and client satisfaction.

Human Element: Incorporating the human element is critical for a holistic security approach. The best ICES solutions leverage crowdsourced threat intelligence from a vast network of threat hunters, provide integrated phishing simulation testing and security awareness training, and offer empowerment tools like dynamic warning banners and AI-powered assistants. These features guide users in real time, helping to prevent security breaches and fostering a culture of security awareness within the organization. For MSPs, this means offering a comprehensive security package that protects, educates, and empowers clients, leading to long-term trust and loyalty.

By focusing on adaptive AI, a flexible API, and the human element, MSPs can select an ICES solution that protects against current and emerging threats, integrates smoothly into their systems, and enhances overall security.

Key Strategies for Scaling with Email Security

Scaling your MSP business requires implementing strategies that enhance efficiency and expand your service offerings. Advanced email security solutions are crucial in this process, providing tools that automate and streamline threat management.

  1. Automating Threat Detection and Response: Automation is key to managing growing cyber threats. AI-driven automation quickly detects and responds to threats in real-time, significantly cutting down the time spent on manual threat analysis and remediation. This efficiency lets your team concentrate on higher-value tasks, increasing overall productivity.
  2. Leveraging AI to Reduce Manual Intervention: AI-driven email security solutions significantly reduce the need for manual intervention. AI can identify and mitigate risks with minimal human oversight by continuously learning and adapting to new threats. This boosts efficiency and ensures a quicker response to potential threats, significantly reducing the risk of breaches.

    To learn more about Adaptive AI, read our whitepaper "Why AI Alone is Not Enough."
  3. Enhancing Service Offerings with Comprehensive Security Packages: Offering comprehensive security packages that include advanced email security can differentiate your MSP business from competitors. These packages can include features such as phishing simulations, security awareness training, and dynamic email banners, providing a holistic approach to email security. By being selective and choosing a vendor that can bundle these services, you offer clients a one-stop solution for their security needs, increasing customer satisfaction and loyalty.

Why MSPs Should Use IRONSCALES

IRONSCALES is a comprehensive email security platform that combines adaptive AI with human insights to defend against advanced email threats. It offers real-time threat detection, automated remediation, integrated security awareness training, and phishing simulation testing, making it invaluable for MSPs aiming to enhance their email security services.

Success Story

SinglePoint Global, an MSP, faced significant challenges managing email security across various client accounts with their incumbent solution. Implementing IRONSCALES streamlined their operations through a unified management portal, significantly reducing the time and effort required to handle email threats across their client base. As a result, SinglePoint Global improved its efficiency and client satisfaction, reporting that it no longer needed to respond manually to every incident, thus saving valuable time and resources. 

Benefits for MSPs

  • Enhanced Efficiency: Automated threat detection and response reduce manual intervention.
  • Comprehensive Training: Integrated phishing simulation and security awareness training improve client readiness.
  • Client Satisfaction: Advanced email security measures build trust and long-term client relationships.

By leveraging IRONSCALES, MSPs can provide robust email security solutions, streamline operations, and enhance client satisfaction.

Learn more about the MSP Program from IRONSCALES!