Rise of AI Deepfakes and Fraudulent Candidates are Changing How TA Recruits

“We have always been trained to identify skill and cultural fit. Now we’re going to have to be trained to identify authenticity and verification.”

AI-generated deepfakes and candidate fraud are growing in recruiting, and—in response—talent acquisition (TA) pros are learning new ways to suss out the fit of a candidate, and that assessment now must include, “Are you real?”