Deepfake Threats:
The Next Evolution of Cyber Attacks

Phishing Has Evolved:

Are You Ready for Phishing 3.0?

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Phishing has evolved—fast. What started as basic email scams has transformed into AI-powered cyber deception. Today, cybercriminals are using deepfake technology to create realistic fake personas, voices, and videos to bypass security defenses. 

Phishing 1.0: Mass Email Scams & Malware

Early phishing relied on spam emails, fake banking alerts, and malware links to trick users into clicking. These attacks were easy to spot but still caused billions in damage. 

Phishing 2.0: Targeted Business Email Attacks
(BEC, VEC, ATO)

Attackers got smarter—instead of mass emails, they started impersonating real people.. Techniques like Business Email Compromise (BEC), Vendor Email Compromise (VEC), and Account Takeover (ATO) used hacked credentials and real email threads to fool employees into wiring money or sharing sensitive data. 

Phishing 3.0: AI-Powered Deepfake Attacks

Now, cybercriminals are using AI to generate fake but highly convincing voices, videos, and images. Imagine getting a video call from your CEO asking you to approve a wire transfer—except it’s not really them. Deepfake phishing makes this possible. 

 

Deepfake phishing is here. Is your organization ready? 

What CISOs Are Saying About Deepfake Threats 

Cybersecurity leaders are sounding the alarm on deepfake threats. As attackers increasingly leverage AI to craft convincing fake identities, CISOs are facing a new level of deception—one that traditional security measures struggle to detect. 

Rising Deepfake Concerns
72% of enterprises are concerned about deepfake risks in the future—up from 48% today.  The fear is real, and it’s growing. Organizations recognize that deepfake attacks are evolving fast, making them a top cybersecurity concern.
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Prioritizing Deepfake Security
43% of enterprises say investing in deepfake protection will be a top priority in the next 12-18 months. CISOs aren’t waiting for an attack to happen. Many are already prioritizing AI-powered solutions and training programs to stay ahead of this emerging threat. 
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Preparation for Deepfakes
Despite ongoing initiatives, 60% of organizations don’t feel prepared to combat deepfake threats. Even with increased awareness, most organizations admit they lack the tools and strategies to confidently detect and prevent deepfake attacks. The challenge is not just knowing deepfakes exist—but ensuring security teams can identify and neutralize them in real time. 
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How You Can Prepare for Deepfake Attacks

As deepfake attacks become more advanced, organizations must adapt their cybersecurity strategies.  

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Follow Good Processes

Always verify requests through known channels—use callbacks, multi-factor authentication (MFA), and strict validation protocols to prevent impersonation attacks.
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Upgrade Phishing Simulation

Move beyond basic templates and simulate real-world attack scenarios, including deepfake voice and video phishing, to better train employees.
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Expand Security Awareness Training (SAT)

Ensure your teams are educated on deepfake threats. Train employees to recognize AI-generated fraud and social engineering tactics.
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Invest in AI to Fight AI

Leverage AI-powered detection tools to identify manipulated media and stop deepfake-driven cyber threats before they cause harm. 
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Empower Employees & Leverage Technology

Create a security-first culture where employees feel equipped to challenge suspicious requests and protect the brand from digital deception. 

Take It From Our CEO

"This technology is basically allowing threat actors to launch a multi-stage, mutli-channel, multi-modality type of attacks. This what makes it very, very scary." — Eyal Benishti

 

 

Deepfake Resources

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